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Interval House: Phone Demo

by Silvio Acevedo
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An interesting campaign from Interval House about a new way of women abuse, that is not yet well known. The abuser´s will to control and hustle his victim can be empowered by aparently innocent tools, such as GPS and other features mobile phones support. This way, the digital abuser can just look like a concerned husband, while he is actually tormenting his supposedly significant other.

Advertising Agency: UNION, Toronto, Canada
Executive Creative Director: Lance Martin
Senior Art Director: Glen D'Souza
Senior Copywriter: Mike Takasaki
Designer: Justin Aitcheson
Producer: Jennifer Dark
Group Account Director: Cheryl McKenzie
Account Supervisor: Daniella Casasanta
Planner: Heather Black
Production Company: Sugino Studio
Director: Todd McLellan
Executive Producer: Dan Arki
Editorial Company: School Editing
Editor: Aaron Dark
Post Production: Paul Binney / Fort York VFX
Sound Design / Music: Steve Gadsden / TA2 Sound & Music

Source: Ads of the world
Silvio Acevedo

Silvio Acevedo

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